Top 50 Canadian Marketing Blogs »

Since AdAge launched its daily ranking of marketing blogs, there have been over 1,000 marketing blogs added to it. In the spirit of Scott Weisbrod listing the Top 30 Canadian Marketing blogs based on the AdAge rankings, here is a quick update of the current Top 50 Canadian marketing blogs for 2010. I am definitely [...]

Thank You to a Great Partner – Doclix / AdSide »

Throughout the years, I have worked with some really good partners. Whether it is being very responsive, super proactive or just plain easy to work with, every so often, a particular partner would stand out from the rest. Today, I wanted to give a quick shout out to one particular partner that is all of [...]

Enhanced Online Campaigns – Ultimate Targeting for Google AdWords »

Online marketing is becoming more sophisticated and marketers are looking for even better tools to help them do their jobs and more importantly, to gain that edge over competitors. In the past, it was difficult to target a specific audience in a Google AdWords campaign. Normally when you use keywords in your ad groups to [...]

How to Increase Your CPM Rates »

As discussed in Pageviews Distorted by AJAX Technology, with the adoption of pageless web technology, pageview may no longer show all the activity that users have on a website. Although Google Analytics is currently capable of tracking events that do not trigger a pageview, Google has formally announcing a beta that will help internet marketers [...]